Staatspreis
Digitalisierung
BundeskanzleramtAs part of the State Prize for Digitalisation 2023, we had the opportunity to create the complete animation package for the award ceremony — presented on 14 May 2024 at Marx Halle in Vienna during the 4Gamechangers Festival, Europe’s largest festival for digitalisation and innovation.
The State
Prize honours projects for their degree of innovation, quality of implementation, usability, added value for users, and market potential. In total, 71 projects were submitted across six categories, underlining Austria’s ambition to be a leading location for digital transformation and forward-looking innovation.
Our task at Monte Nero Productions was to design and deliver all moving image content that guided the audience through the evening: opening sequence, category animations, transitions, stings, stage loops, lower thirds, and winner moments — built as a cohesive visual system that supports live timing, stage direction, and the emotional arc of the show. The aim was to create a premium look that feels modern, confident, and celebratory, while staying clear and readable in a live event environment.
The experience was elevated by bespoke music composed by Daniel Stadler, adding a strong rhythm and emotional layer to the ceremony. BBDO Vienna led the organisation and project management, ensuring a smooth production framework and excellent collaboration across all teams.
Our accompanying making-of offers a behind-the-scenes glimpse into our day-to-day workflow — and the creative journey from concept to final playout. Many thanks to everyone involved in bringing this show to life.

Insight


Credits
Producer:
Katrin Schwarzkogler
Agency:
BBDO Vienna I Moodley Munich
Creative Director:
Lukas Schwarzkogler
DoP:
Marko Andrea Weiss
Consultants:
Wolfang Wisek
Motion Design:
Lukas Schwarzkogler
3D-Animation:
Marko Andrea Weiss, Andreas Glatz
Music & Sound Design:
Frame.records Studio – Daniel Stadler
Dimensions:
1920 × 1080 pixels / 25 fps